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Tag Archives: La Aurora Cigars

Meet the great family of La Aurora Cigars

The manufacture of cigars would not be possible without the love and effort devoted to them by the members of La Aurora Cigars. To show our gratitude to lovers of cigars, part of the team expresses in this video what it means to be part of this great family:

Guillermo León, President of La Aurora Cigars: “My name is Guillermo León and I am the president of La Aurora. I’ve been in this position since 1996. I feel very fortunate to have found a job where I get to enjoy so much what I do. For me, to work here at La Aurora is more like a hobby. I always make a joke where I say that I’m retired or that I’ve been retired my whole life, because I feel like I’m doing a hobby”.

Manuel Inoa, Master Blender de La Aurora: “La Aurora Cigars are the best in the world because they give you moments of pleasure, moments of enjoyment. Los blends that La Aurora produce are exclusive blends to fully satisfy each and every cigar smoker in the world.

Eugenio Polanco, La Aurora Factory Tour Guide: “My favorite part of my job is to enjoy cigars. Here, daily I have the privilege of being able to enjoy the prestigious brands that we have made here since 1903. When someone enjoys one of these cigars, it is to enjoy the native tradition of the Dominican Republic, pure Dominican pride”.

Wascar Aracena, Brand Ambassador of La Aurora: “I’m very proud of what La Aurora has become, with the passion that we all make our products, and the dedication and delivery that we do throughout the entire day to give our consumers a high quality product”.

Carlos Peña, Warehouse Supervisor: “The best part of my job and my favorite department is shipping. I’ve been working in this position the longest and I like it the best because of its dynamics nature and I get to interact with different people all over the world”.

Willman Hernández, Quality Control Manager: “My wife worked here in the factory for 16 years. I have to thank La Aurora for believing in my abilities 6 years ago and making me part of their workforce, giving me opportunities of growth and development and for new strategic planning that today shows very good results. For that I have to thank the Leon Familiy very much”.

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La Aurora´s Latest Product Launches

As announced during the celebration of IPCPR, La Aurora launched three new products into the market: La Aurora 1903 Edition Double Barrel Aged; Preferidos Parejo and La Aurora 107 Cosecha 2006. These are the new additions:

For many years, La Aurora has differentiated by aging in used rum barrels — for six months — the filler and binder of its super Premium line cigars. The difference now is that with the Aurora 1903 Edition Double Barrel Aged, tobaccos of this product line are aged at least one year, thus harmonizing perfectly with the blend and providing creaminess to the smoke. 


If anything stands out about this product, it is definitely the year of harvest: 2006. This was certainly an excellent year in terms of weather conditions for the wrapper and the other components that make up this excellent cigar.


La Aurora launches three new formats without tube in each of the 7 blends of the “La Aurora 1903 Edition” line. The company started with the introduction of these formats in Black Diamond, Sapphire and Emerald. This is how the company expands its offerings in what is undoubtedly its flagship: La Aurora Preferidos. In this way, consumers have alternatives that fit their preferences, with the additional advantage that these formats have a lower cost of production due to being less complex in their development. The fact of not having a tube also gives consumers the opportunity to enjoy one of the best cigars in the world at a much more affordable price than in the past. 

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La Aurora, One More Time Selected In Top Brands

La Aurora appears, one more time, at TopBrands Dominicana 2016. Our company has been 3 consecutive times winner (edition 2010, 2013 and 2016) which gives an idea of how well known our brand is in the industry. As TopBrands says “Only exceptional brands which stand apart, elevating themselves to the prestigious distinction of being named a Superbrand”, appears in this publication that is published in many countries around the world. It also adds that this is an excellent message for “consumers and suppliers because it communicates that they are buying the best brand in its category”. So let ́s celebrate that La Aurora is one more time, a Superbrand in Dominican Republic Topbrands edition. 

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